Bhubaneswar, October 4, 2025: Vedanta Aluminium, India’s largest producer of aluminium, celebrated Dussehrawith grandeur across its operationsin Odisha — spanning Jharsuguda, Lanjigarh, and its mines. The festivities brought together thousands of employees, families, and community members, reflecting the company’s deep-rooted commitment to cultural heritage, social empowerment, and community well-being. This year, the celebrations also carried a strong social message, with the company distributing specially curated ‘Shakti Kits’ focused on health, hygiene, and nutrition to over 1,500 women across nine surrounding villages in Lanjigarh.
The Navratri and Durga Puja festivities brought together employees, families, and local communities in grand celebrations. The cultural programmes showcased a rich blend of classical, folk, and regional art forms, including Odissi, Bharatnatyam, Ghumura, Garba, and Kuchipudi, alongside vibrant performances such as Ramleela and the devotional Dhunuchi dance by women employees. Local vendors and Women Self-Help Groups also participated through festive bazaars, highlighting the company’s commitment to community empowerment. The celebrations at both locations culminated with grand Ravan Dahans, symbolising the triumph of good over evil and uniting all participants in the festive spirit.
Commenting on the fervour of the festivities, Rajiv Kumar, CEO of Vedanta Aluminium, said, “Festivals are an integral part of the quality of life we strive to create at Vedanta Aluminium. Dussehra, like many other festivities across our townships, is not just a cultural occasion but a symbol of our shared values, togetherness, and commitment to building thriving communities. These celebrations reaffirm that our journey of business excellence goes hand in hand with social wellbeing and cultural vibrancy.”
Beyond the festive spirit, Vedanta Aluminium’s Dussehra celebrations embody the company’s larger purpose of fostering inclusive growth and community wellbeing. From promoting education, healthcare, and skill development to empowering women and supporting local enterprises, the company continues to weave social impact into the fabric of its operations. In doing so, Vedanta Aluminium ensures that its growth journey goes hand in hand with cultural vibrancy, stronger communities, and shared prosperity across Odisha.
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